What I have been learning from The Class of 2020 is how important it is for Europe to insure that there is a merging in the cities and that the accommodation supports that immersion.
Rolling out the Red Carpet for Talent
The face of higher education in Europe continues to dramatically change and evolve. This summer universities across the continent reported record numbers of international students. As predicted Millennial students are international by default. The shift from local to international demand is accelerated by comprehensive recruitment strategies with savvy marketing campaigns, availability of grants and university-guaranteed housing. Encouraged by the EU and challenged by declining local student populations, European cities and nations have launched comprehensive red carpet strategies to attract and retain talent.
Universities have stepped-up their investments in education, campuses, resident life and student services to provide a better student experience. The private sector acknowledges the expected growth of international higher education with record levels of investments in new forms of student housing. The number of job fairs, incubators and new technology platforms have surged as student needs and expectations have evolved. They demand high quality education, better information, more choice, and if possible direct access to funding for start-up or international job opportunities.
It is finding a community that is specialised in these areas, exchanging ideas, talking about trends in the future is always insisting.
International students equals housing, student mobility equals housing. Housing plays a vital role, and if you don’t have enough, you are not going to grow.
This is going to be the leading European student housing conference, it has to continue to offer that wider European and global perspective.